Amazon doesn’t let a seller pay for a review in any form. Here is what its guidelines say, what you may ask a shopper for, and how to get people creating content about your product on their own channels.
No. Amazon’s Community Guidelines don’t allow a review in exchange for “any compensation, including cash payments, refunds, free or discounted products, gift cards, warranties, services, or other incentives”.
Quoted from Amazon’s Community Guidelines, Anti-Manipulation Policy and Vine page. Policies change, so check the source before you act.
The same policy applies “even if a seller offers a refund to remove or change a negative review”.
Yes, if it is unbiased and un-incentivized. Amazon lists as acceptable a seller message such as “Please share your honest experience with our product by leaving a review!”
Amazon says reviews influenced by compensation “through any channel, including social media sites” violate its guidelines and may be removed.
Only through Vine: “You can only receive free products through official Vine program offers.”
Amazon’s Anti-Manipulation Policy says it may suspend or terminate Amazon privileges, remove reviews and delist related products.
A creator buys at full price, creates content with an ad label on their own channel, and gets the money back only after you approve the content.
On the creator’s own Instagram, YouTube or Facebook account, never in a marketplace review section.
The creator does, with their own money, on the real store at full price.
Yes. The creator uploads the order receipt and we check it against your listing. One order backs one piece of content per campaign.
For the approved content: the money they spent back as cashback, plus a bonus.
No. Hypedrive doesn’t ask a creator to leave a marketplace review or to say anything positive.
Amazon’s guidelines cover reviews on the listing. Advertising and consumer-protection rules cover a creator’s content.
These cover reviews on the listing: no compensation for a review, no conflict of interest, and consequences for manipulation. They are Amazon’s to state, so read them at the source.
ASCI’s influencer guidelines say “Material connection is not limited to monetary compensation”, and disclosure must be “upfront and prominent so that it is not missed by an average consumer”.
Section 21 lets the Central Authority penalize a manufacturer or endorser for a false or misleading advertisement, up to ten lakh rupees, and up to fifty lakh for each subsequent contravention.
Policies change. Read the current text before you decide.
Hypedrive isn’t affiliated with Amazon or any marketplace, and isn’t a review service. We don’t sell, arrange, script or broker marketplace reviews or ratings.
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No. Creators are paid for approved content on their own channel, never for a review. We don’t ask for, arrange, script or pay for marketplace reviews or ratings of any kind.
The creator does, at full price, like any other shopper. The cashback comes out of the money you added, and it goes to them, with the bonus, only after you approve their content.
No. A brand sets the brief and approves whether it was met. You can ask for changes up to 3 times, but the creator’s opinion stays their own.
Yes. ASCI’s guidelines say disclosure is required if anything of value is given to mention a product, so a creator running a campaign discloses it on the content, the same as any other brand partnership.
Paste a product link, set the cashback, the bonus and the brief, then add money. You pay only for the content you approve.
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